Do you worry about how your Amazon product listings compare to those of your competitors?
If not you probably should!
It’s probably no surprise to hear that having an effective product listing is important, but it’s arguably the most important thing.
Amazon’s A9 algorithm takes a lot of things into account, but the most important is sales.
This means that even if you pull everything else off right, if your product listing isn’t converting, you will struggle to climb the rankings!
Luckily, we’ve put together this no-nonsense guide that make optimising an Amazon product listing easier than ever. We’re going in depth on this one so don’t be afraid to grab a drink and get comfortable:
Why Optimize an Amazon Product Listing?
The simple answer is, if you don’t your competition will take orders from you.
Over 90% of Amazon listings aren’t effectively optimized, so putting in the time and effort here will drastically increase your chances.
No matter how busy you may be running a business, spending the time to optimize your product listing well will:
- Increase your traffic
- Increase your conversion rate
- Increase your sales
All of which works together to mean more profits and better rankings.
Customer service is also an importance piece of the puzzle as it can lead to better reviews, but the thing that makes product titles, descriptions and bullet points stand out is that they are 100% under your control as soon as you begin listing of products.